Declan Stone and Garech Stone, Logo R.I.P. A commemoration of dead logotypes. Amsterdam, BIS Publishers, 2003. With bibl., refs., index. ISBN 90-6369-063-0
Alina Wheeler, Designing brand identity. A complete guide to creating, building, and maintaining strong brands. New York, Wiley, 2003. With bibl., index. ISBN 0-471-21326-8